Small business owners start by doing everything themselves. They create the name and logo. They choose the marketing strategy. And, they’re are involved with every step of the process. But, at some point there will be a time when your small business decides to automate something… it WILL happen. Choose the right things.
What to Remember When Your Small Business Decides to Automate
It’s natural to want to have a hand in every stage of your small business. However, there is not enough time in the world for you to maintain this. Most learn this early on, and they bring in employees or use outsourcing services to carry some of the load. But there you can still find ways to make your business processes even more straightforward, and that is through automation.
It sounds like something reserved for big companies, but it can also be even more useful for small businesses just like yours. Before you start trusting the machines, though, here is what you need to remember.
1) Start Small
There are hundreds of tasks that occur at your business every day that may not seem massive, but they take up collective hours that should be focused elsewhere. When first automating your business processes, it’s essential to start small.
Consider which procedures don’t gain anything from a person doing it, such as data entry or inputting meetings into your calendar. Not only does this save time, but it also prevents human error. Workflow automation stack for Google Ads is another great place to start, as you’ll get the results you need in seconds, allowing those in the department to analyze the data and make edits where necessary.
2) Keep a Record
When transferring to automation, it’s crucial to keep a record of every stage of the process. It’s not enough to purchase a script and allow it to run. You must document where you were at the start, how much time and money you spent, and the results.
The more you document, the easier it is to find where something was incorrect. Over time, you’ll be able to identify the vast changes it has made to your business, even if they don’t seem too large on the surface.
3) Make It Part of the Culture
The Luddites were a group of workers who banded together to destroy machinery in factories across England. They were scared that the machines would put them out of a job. This feeling has never really gone away, and people are still hesitant to embrace automation for fear they will become obsolete.
For a lot of automation processes, this isn’t the case. They may automate themselves out of their current position, but it usually means they are promoted to something better. It’s crucial to help employees understand the benefits of automation and prove that it’s something that could prove fantastic for them. It will free up time to focus on more significant projects, and with this extra time, there’s a potential for more money for both the company and them.
Small Business Decides to Automate – The Machine Is On Your Side
The business world is changing rapidly, and if you don’t keep up, you risk losing customers to other innovators. By trusting machines, you can make your and your employees’ lives more comfortable, and free up time and money to focus on more significant growth.
My name is Derek, and I have my Bachelors Degree in Finance from Grand Valley State University. After graduation, I was not able to find a job that fully utilized my degree, but I still had a passion for Finance! So, I decided to focus my passion in the stock market. I studied Cash Flows, Balance Sheets, and Income Statements, put some money into the market and saw a good return on my investment. As satisfying as this was, I still felt that something was missing. I have a passion for Finance, but I also have a passion for people. If you have a willingness to learn, I will continue to teach.