An unexpected event happened the other day… An agency reached out to me via email, saying they were interested in buying my site.
Their questions were simple.
- How much does your site earn per month?
- What would you be willing to let it go for?
I didn’t think much of it. I’ve had these emails before and they usually turn into a $5,000 offer, which is just plain ridiculous.
Within a day or two, I casually responded that my site earns between $1,000 and $1,500 a month (anyone can see this by the way – just check out my income reports), but that I was still working to better monetize it (this has never really been a strong point of mine).
Since I absolutely love this site and consider it part of my long-term career plan, I set the bar high:
“For me to even consider selling, I’d need to have a $100,000 offer, and even then I’d need a few days to think about it”.
She came back almost immediately. As I expected, $100k was out of her range, but she quickly mentioned that she WOULD be willing to pay 4x my site’s yearly revenue, which equates to $60,000…
It’s funny how things work. Four years ago, I was crafting my site with the sole purpose of selling it for big money. I hired a bunch of staff writers to make it passive, and I completely de-personalized it so that someone could buy it, take the reins, and then easily keep the income flowing.
You know what happened?
My site crashed and burned.
In its heyday, this site was earning $20,000-$25,000 a year. When I took myself out of it, it cut my income in half and my reader base tumbled to 5,000 visits a month.
Crafting my site for the purpose of selling it was a complete disaster.
My Ambitions Today
Today, I have a completely different mindset.
I want this site to:
- Help my readers discover financial independence, and
- Supply me with a consistent income that I can reinvest into our future
Now that I have those goals, guess what happens? I get an offer from someone to buy my site…
Well that took me off guard!
I was totally unprepared for this offer, but I’m glad that I set the bar high and turned down the offer of $60,000. I just can’t imagine a day where I wake up, go to work, come home, and do nothing.
So if you’re loving this site and dread the day when it’s gone, you’re in luck! Because I really have no plans of selling it. Unless of course…someone offers me a million… 😉
It’s Possible For You Too
No, this isn’t just some random post where I gloat about how much my site is worth. That’s the not the point at all.
Point #1 – I’ve already expressed it. I absolutely love writing and helping others – and I honestly want to do this forever.
Point #2 – This is possible for you. Starting a site and earning money is completely possible today. And, not only is it possible, there are plenty of people earning WAY more than they would have if they worked at a normal job!
Heck, I just interviewed Michelle at MakingSenseofCents.com. She earned nearly $1,000,000 last year alone. And she’s set to earn even more than that this year (while working less)! It’s absolutely crazy!!
What Could a Side Income Do For Your Life?
What if you could earn just a fraction of that? What if you started a site that earned just $5,000 a year? How much of a difference would that make?
My guess? – Probably a HUGE, gargantuan difference! You could get out of debt faster, build up an actual emergency fund, and finally save up for your retirement!
So what’s stopping you? Is it the cost? …you know signing up only costs $24 for the first year, right…? The entire first year…$24. That includes everything! And, you get $500 of extras through iPage as well!
Is it your fear? What the heck do you have to be afraid of? Maybe the site will fail. So what? You know…failure is not the opposite of success, it’s complacency.
Is it time? Don’t think you can fit it into your busy schedule? For 95% of us, if we would just toss the TV in the garbage, we’d free up dozens of hours each week. Don’t let TV stand between you and your dreams.
Don’t Miss This Amazing Offer
Through my affiliate link, you can sign up through iPage for just $1.99 a month (that’s less than $24 a year). To make sure that they don’t upcharge you into anything, I created a step-by-step tutorial to guide you through the process. Then, I’ve got a ton more posts that will help you out from there.
Back to the $60,000 Offer… What would you have done?
Alright, so back to the original topic. I was offered $60,000 for this site. Am I nuts for not taking the money? What would you have done?
Tell me in the comments below! I’m dying to know!
My name is Derek, and I have my Bachelors Degree in Finance from Grand Valley State University. After graduation, I was not able to find a job that fully utilized my degree, but I still had a passion for Finance! So, I decided to focus my passion in the stock market. I studied Cash Flows, Balance Sheets, and Income Statements, put some money into the market and saw a good return on my investment. As satisfying as this was, I still felt that something was missing. I have a passion for Finance, but I also have a passion for people. If you have a willingness to learn, I will continue to teach.